RETAILERS ARE JUDGING CONSUMERS BY USING SECRET "SURVEILLANCE SCORES" | WHAT REALLY HAPPENED

RETAILERS ARE JUDGING CONSUMERS BY USING SECRET "SURVEILLANCE SCORES"

China isn’t the only country with a draconian “social credit score” system — there’s one quite a bit like it operating in the U.S. Except that it’s being run by American businesses, not the government. There’s plenty of evidence that retailers have been using a technique called “surveillance scoring” for decades in which consumers are given a secret score by an algorithm to give them a different price — but for the same goods and services.

Comments

If this technique is any good...

George

...my profile must note, "if you raise the price on this guy, he just won't buy the item."

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