"BLACK FRIDAY IS DYING" - SHOPPING MALLS TURN TO "GHOST TOWNS" AMID ONLINE SHIFT | WHAT REALLY HAPPENED

"BLACK FRIDAY IS DYING" - SHOPPING MALLS TURN TO "GHOST TOWNS" AMID ONLINE SHIFT

SOURCE: ZERO HEDGE
Black Friday is undergoing a transformative period where consumers are ditching brick-and-mortar stores for online shopping.

Reuters noted Friday, that traffic volumes at stores across the country on Thanksgiving eve were soft — and it’s likely the trend will continue through the weekend.

Another report via KeyBanc Capital Markets found traffic “somewhat muted at malls” during Thanksgiving and Black Friday.

KeyBanc’s analyst Edward Yruma attributed the decline to more online sales.

KeyBanc’s note said Gap, Banana Republic, Express and Zara offered 50% discounts, but that still wasn’t enough to attract shoppers.

Though traffic was steady at Walmart, Target, and Lululemon.

Webmaster's Commentary: 

Given the trend for Black Friday kerfuffles, with actual broken bones, and some deaths resulting from those injuries, I will do anything which keeps me out of a major shopping area, and that does mean going on line to identify gifts for the family.

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