After the advent of the automobile in the 1890s, motoring became fashionable among the wealthy. Since early cars did not have roofs or doors and mostly drove on dirt roads, motorists needed clothing that would protect them from wind, cold and dust. As a result, motoring created not only a demand for new types of protective outerwear but also a more social occasion for sartorial performance. From car rugs and overcoats to boots and gauntlets, novel lines of purpose-designed clothing and accessories developed rapidly. Some were more practical than flashy, but from the outset motoring conveyed opulence and privilege, linking driving with glamor and style – an image used to promote a wide variety of products from tires to oil and today. Also promoted in car advertisements. Fur coats, already a luxury status symbol, were a favorite, and motoring also encouraged the adoption of other, previously fashioned animal skins. A new range of men's fur coats, shaggy and consciously primitive-looking, included goat, bear, wolf, jackal and raccoon, these heavy, rugged garments used to drive open-topped sports cars. Even when discontinued automobiles became more common. 1920s.
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